If your institution is only tracking graduation rates, you are missing crucial insights. Watermark Student Success & Engagement tracks midpoint and long-term data so you can get a complete picture of a student’s performance at any point in their academic journey. Explore how Student Success & Engagement stacks up against the competition in this infographic.
“From an operational perspective, Watermark is undoubtedly a best practice when it comes to student success and retention rate. It helps us keep the students we’ve worked so hard to recruit and see them across the finish line, which in turn improves the bottom line of the college.”
— Ian Slater, Vice President for Student Development at Eastern Nazarene College (ENC) in Massachusetts
| Our Competitors | Watermark Student Success & Engagement |
| Large upfront cost, only accessible to elite universities. | We are priced to be available to all. |
| Implementation is led by third-party companies. | Watermark believes that implementations should be done by our company, using our people, to create the best experience. |
| Focus is on recruiting prospects OR current students. | We focus on student success, from prospect to enrollee to graduate. |
| After purchase, many features are only accessible for an additional cost. | Intentionally packaged into three tiers so you can select the right scope of software for your pressing needs, without forcing you to buy more than you need. |
| With a high customer-to-employee ratio, customer service is not a priority. | We assemble a qualified Implementation team, provide 24/7 multi-faceted support, and assign a Client Success Manager to help you get the most out of our tool(s). |
| Primarily focused on improving graduation rates. | We track midpoint and long-term data like course completion, persistence, retention, and graduation rates, in addition to equipping you with real-time insights powered by predictive analytics so you can act fast to improve student performance. |
| No two-way texting available for student communications. | We offer two-way texting and help you monitor response levels, giving you a key predictor of student engagement and success. |
| Focused on profit over progress. Student success is what they sell, not who they are. | Student success isn’t just our product, it’s our mission. Watermark sponsors research to help institutions improve student outcomes, and we take those learnings to make our product work better for you. |